Your store, open online.
A storefront built on the same catalog and prices as your registers. Shoppers order for pickup or delivery, your team picks the order, and paid orders are recorded alongside your in-store sales.
From the shelf to the shopper’s door
A storefront you build yourself
Assemble pages from blocks such as search, collections, featured products, banners and text, then set your logo, colors and fonts. Publish to an address we set up, or connect your own domain.
Your catalog, your prices
The store sells the items you already manage in Basket. Choose what is sold online by department, category or item, and shoppers see the price levels, discounts and tax of their store.
Pickup and delivery, store by store
Each location has its own pickup and delivery hours, and shoppers can schedule an order up to 30 days ahead. Limit delivery to an area you draw on a map or set by distance from the store.
Couriers for delivery
Dispatch deliveries with DoorDash or Uber. Basket gets a quote for the address, books the courier and follows the delivery status for you.
Ways to pay
Hold the card at checkout and capture the final total at pickup, or charge when the order is placed. Offer pay at pickup, charge accounts, gift cards and store credit.
Picking and kitchen apps
Staff see orders by status in a picking app, mark them picking and ready, and swipe to substitute an item or mark it out of stock. Made-to-order items, with modifiers, can go to a kitchen display.
Online orders at the register
A cashier can pull up an online order by scanning its receipt QR code, or by phone number or name, take any balance due, and ring a future order on the lane.
Accounts and gift cards
Shoppers sign in with a one-time code and see their past orders and rewards. You can sell gift cards online, including ones bought for someone else.
At a glance
- Fulfillment
- Pickup and delivery, with scheduled orders up to 30 days ahead.
- Delivery
- DoorDash and Uber couriers, with an optional delivery area per store.
- Payments
- Card (hold then capture at pickup, or charge at order), pay at pickup, charge account, gift card and store credit.
- Staff apps
- A picking app with substitutions and out-of-stock handling, and a kitchen display.
- Hosting
- Hosted for you, on an address we set up or your own domain.
- Reporting
- Paid online orders are recorded as transactions with your register sales.
Common questions
Do I need a separate ecommerce platform?
No. The storefront, picking app and kitchen display are part of Basket and use the same catalog, prices and tax as your registers.
Can I use my own domain?
Yes. Every published store gets an address we set up, and you can connect your own domain. We request the certificate and show you the DNS records to add.
Can shoppers choose between pickup and delivery?
Yes, for each store you offer them at. Shoppers can order for now or schedule up to 30 days ahead, within that store’s pickup and delivery hours.
How do card payments work?
You choose how each store takes cards. Either preauthorize at checkout and capture at pickup for the fulfilled total, or charge when the order is placed. Cancelling before capture releases the hold.
What happens when an item is out of stock?
Your picker swipes the item to substitute it or mark it out of stock. At pickup, the card hold is captured for what the shopper actually receives.
Can staff place an order for a customer?
Yes. Staff can order on a customer’s behalf, and a cashier can ring a future pickup or delivery order at the register.
Related reading
The rest of the Basket platform.
- Point of sale
Cloud checkout that works with any processor and keeps selling offline.
- Back office
Items, pricing, taxes, users and tags in one place, tied to the lanes.
- Pricing and promotions
Margin-based price rules, TPRs and promotions, with discount reporting.
- Analytics and reporting
Real-time dashboards and a report builder for sales, margin and shrink.
- Inventory management
Receiving, shrink and counts from a handheld, with live on-hand reports.
- Customer engagement
Points, offers and club rewards in a shopper app tied to checkout.
- Purchasing and vendors
Purchase orders by vendor and store, with vendor records and costs in one place.
- AI invoice scanning
Scan a vendor invoice to receive a delivery, and create new products from the same scan.
- Tag printing
Design your own tags and print them with each store’s prices to Zebra or PDF.
See ecommerce in action.
Tell us about your stores and we will reply by email to set up a demo.
Already a customer? Contact support.